In this part, we would look at ways in which AI can help salespeople raise the bar on a real-time basis. My previous part (link here) covered the key areas where AI would be of immediate value to the sales and marketing functionality. If we categorize the areas that were discussed in my previous post, we could broadly segment them into sales team enablement and effective engagement
Let’s have a look at few of the use cases of AI that are in use today
AI Use Cases on Sales Team Enablement
AI Use Cases on Effective Engagement
Above use cases give us a fair understanding on how AI can save your sales team hours of manual effort and also enable them with the right ammunition to better service their prospects. My final part will cover the trends and how AI would help sales leadership in the future.